customer-relationship-management

Enhancing Sales and Marketing Efforts with CRM Automation Tools

Businesses are adopting modern approaches for keeping an extra edge over their competition. The use of market-ready tools is on the rise and in this regard, one of the best ways...
Lead Generation

Does Cold calling Work For Lead Generation?

In the fast-paced world of digital marketing, cold calling often gets labeled as an outdated technique, a relic of past sales strategies. However, the reality is far from this misconception. Cold...
Lead-Generation-vs-Sales-Prospecting-

Lead Generation vs Sales Prospecting: What You Need to Know

Figuring out the lead generation vs sales prospecting is important. Lead generation means getting people interested in your stuff through marketing. On the flip side, sales prospecting is about actively finding...
Agency Pitch

What should happen during an Agency Pitch?

The agency pitch process is the first step towards forming relationships between agencies and clients and should therefore be approached with care. Let’s look at the essential elements of an effective...
Lead Generation

Best Lead Generation Strategies for Video Production Company

Introduction Nowadays, it is the digital content era that outperforms other media. Opportunities exist for film production companies to captivate people and boost business. Customer lead generation, however, remains a challenge that...
Market Research

Key Market Research Strategies for Your App’s Business Plan

The mobile app development market is all or nothing when it comes to new apps. Conducting market research is essential if you want to increase the likelihood of success for your...