Text automation is a feature that allows you to schedule messages that will be sent out at a later date. This means you don’t have to spend hours manually sending out messages one by one. Text automation is a great way to help you save time and boost productivity. But if you’re new to the world of automated text messages, it can take time to know where to start. This guide will walk you through the basics of scheduling text messages.
What is text message scheduling?
Text message scheduling is a feature that allows you to schedule text messages to be sent out at a specific time or date. This can be done by either manually setting the date and time yourself or setting up your automation rules, so they automatically send out texts on a set schedule.
How does it work?
Many apps use SMS as an essential part of their marketing strategy, whether sending automated texting service or using a customer service number for customer support purposes. Scheduling text messages allows businesses to ensure their customers receive timely notifications about new products or updates without manually sending them every day or every few days. This saves time and resources for both businesses and customers alike.
Ways how you can use text automation in your business:
1. Texts as reminders
Booking appointments is one of the most cumbersome parts of running any business. When someone books an appointment on your website or through your app, you can use text automation to send them a friendly reminder 24 hours before the appointment. You could even set up multiple reminders, so people remember their appointments. Or, if your business has a product or service that requires maintenance (like a gym membership), you can use text automation to remind customers when their membership is about to expire. You can set up a series of texts starting with the first notice and ending with the final reminder a week before their membership expires. This will let them know they need to take action and renew or cancel their membership — which is great for both you and them!
2. Send birthday wishes
Birthdays are another great opportunity for using text scheduling software because they tend to fall on the same day every year. Rather than sending an email blast with a generic greeting from your staff throughout the year, you could program SENDGRID into your CRM so that as soon as someone turns another year older, you can send them a personalized message right away. This way, you won’t have to worry about forgetting anyone’s birthday ever again!
3. It reduces customer service costs
If you have a lot of customers who need help with something, it can be costly to hire people just for customer service purposes — especially if there aren’t many sales involved. With text automation software, you can set up rules that allow your customers to self-serve by texting back with questions or requests, which reduces costs and increases efficiency for both parties involved (especially if they’re able to solve their problems).
4. Keeps customers informed
Keep customers informed of changes in their orders or shipments. If a customer has placed an order with you and they’re waiting for it to arrive, sending them a text message about its status can help keep them satisfied until the package arrives — especially if they’re worried about whether their order was damaged during shipping or if there’s something else going on with their order that needs attention from customer service representatives like refunds or returns. Also, it helps in sending coupons and promotions for products you sell in your store or online shop. People love getting discounts on things they want to buy anyway! Ensure your recipients know how long the promotion lasts so that they can take advantage of it as soon as possible.
5. Improves customer service
Texting is an easy way to quickly and easily with customers — no matter where they are or what they’re doing. That’s why text automation is so beneficial in improving customer service. The ability to send real-time updates about order status or shipping delays is crucial for keeping customers happy and satisfied. And when you automate this process, you won’t need to hire new staff members or dedicate resources for manually responding to each message individually.
6. Boosts engagement with customers
Text messages are more likely to be read than emails, so they’re a great way to connect with customers and prospects on the go. Text automation can be used to ask questions, send appointment reminders, and even send texts that offer assistance with problems or issues that arise during a customer’s visit to your business.
All in all, automation is the key to keeping an online community productive and active. Without frequent, scheduled postings, information and comments get stuck in limbo, and user interaction slows to a crawl.
