There’s a massive difference between the websites and apps of today and those a few years ago. Before, websites were rigid, template-dependent, and are prone to hacking and other security issues. This new era of web design has made browsing better, faster, and safer.
Experts call this shift “Web 3.0”, a design that is more dependent on data. Nowadays, websites deal with large volumes of data. Web 3.0 helps websites safely and efficiently manage these sets of data while keeping a smooth user interface.
What Makes Web 3.0 Websites Better?
Web 1.0, with limited information, was not interactive which is why it lasted only a few years. Web 2.0, also called the social web, was more colorful, attention-grabbing, but limited in content. The social web lasted for only two decades as everyone was already gearing up for Web 3.0.
A New York Times article by John Markoff first mentioned the new web design. He described Web 3.0 as reliant on machine learning and artificial intelligence. It uses peer-to-peer networks for a decentralized, more personalized experience.
Users find Web 3.0 more relatable and valuable as it provides efficient search results according to search content. Searches are not dependent on keywords. There’s the use of blockchain to create a decentralized system and secure user data against fraud.
UX/UI in Web 3.0
One of the most notable changes in Web 3.0 is the inclusion of creative components. UI/UX website designers can use stunning background elements such as shapes and curves to produce a specific design. Designers can develop dominant content and provide an attractive user interface at the same time.
Another feature of Web 3.0 websites is extra visual content. Web 3.0 web pages are stunning and inviting to help buyers check out products, services, or causes. There’s the use of animations, icons, and graphics to enhance the user’s experience further.
Business owners and marketers can enjoy a highly-efficient Web 3.0 design. With the help of an experienced website design company, an old site can become a future-friendly website with Web 3.0.
5 Checklist to Prepare Your Website for Web 3.0
It’s important to know what changes Web 3.0 would offer to web developers and end-users so that you can modify your site appropriately. Having a simple, user-friendly website attracts more visitors and improves brand recognition.
Is your website design future-ready? Here’s a checklist of what you need to prepare for Web 3.0.
WordPress Themes and Frameworks
UX designs in Web 3.0 are not for web designers, as it focuses on minimalist designs and usability rather than complex, eye-catching visuals. This new design is also compatible with updated WordPress themes and frameworks. If your website relies on WordPress and it has been a long time since you’ve updated your theme, then it’s time to prepare it for Web 3.0.
Web 3.0 WordPress offers a unique interface that’s easier and more efficient because of its drag-and-drop functions. You’ll instantly get complete customization with full control over different styles, fonts, images, content, and videos.
As Web 3.0 sites become more responsive and available on different devices, visitors will have an easier time navigating through the site. The streamlined design on these sites provides visitors with a cleaner user interface and a better user experience.
Website Visual Elements
Web 3.0 allows you to capture your visitor’s attention using visual elements. Use attention-grabbing details and graphics to lure in more customers, telling them to explore more and, in the end, buy more. This new design offers trends, shapes, and colors that can enhance the navigation experience of visitors.
Is your website lacking these visual components? Web 3.0 could change the way you present your products or market your services. It’s a new-era website design that can boost your brand through breathtaking user interfaces.
Site Elements Simplification
Traditionally, UX designers used headlines to describe services, products, or a brand on a website or a mobile app. In Web 3.0, designers promote brands, products, and services using visuals. A complete illustration is set around your product offerings along with their features to simplify your website.
Complicated elements also affect website loading times, a factor for favorable UX. One out of four visitors will abandon a website that’s taking longer than 4 seconds to load. Also, every second delay reduces customer satisfaction by 16%.
Is your website packed with complicated visual elements? Are your visitors leaving because of long page loading times? Web 3.0 can simplify your site to load faster and enhance your product offerings.
Create Unique Visuals and Elements
You want consumers to recognize your brand, to distinguish your products and services from the competition. With Web 3.0’s impressive UI/UX design, your website’s visuals will help portray the uniqueness of your brand.
Designers use stunning visuals to create a unique identity, which sets a business apart from the rest. With Web 3.0, there’s consistency in the site’s UI through geometric shapes, colors, and navigation, leading to a stronger UX. Customers are more likely to buy and patronize businesses that offer unique products or services that stand out from the rest.
Showcase Your Brand
UX/UI in Web 3.0 designs can help businesses create a positive image through professional illustration styles. These illustrations showcase your brand’s strengths, positive values, and exceptional qualities. All these help project a powerful brand image.
Your brand’s image is not just about creating a good copy. It combines a good design and updated content to produce the best brand image.Various digital companies, including the best web design agencies, are slowly adapting to Web 3.0. Gradual transition to the new format will ensure websites stay safe, relevant, and on top of the search results.
When to Expect Web 3.0?
According to market leaders and web developers, the reign of Web 3.0 has started. But all these concepts are still in the beginning stages and, thus, will still need more time to grow. Yet, some of the features of Web 3.0 are already in place in traditional websites or applications.
Web 3.0 is not only about UX/UI designs. It’s all about endless interactions and complex changes to allow users to share data. Web 3.0 also provides information more quickly and efficiently compared to how Google provides data.
Web 3.0 is changing how we view websites and how we perceive data. It guarantees an improved website or app experience that was impossible with Web 2.0. Aside from these benefits, users get more personalized browsing, enhanced data security. Web 3.0 focuses on advanced technologies to better improve marketing efforts for all markets and industries.
If your business is headquartered in New York, only a professional web design New York company can help you create a unique and inspiring website. A web design NYC service can curate strategies to grow your brand and take steps closer to marketing success.