With the competitions amongst websites getting more and more intense, marketers are always looking for ways to can gain domain popularity. The reason why domain popularity holds such an important place in marketing strategies is that it directly boosts the SEO of a website.
A good domain popularity means having a good domain authority and ranking. This ensures that your search engine visibility and search rankings rise and your website gains authenticity and authority.
One of the best ways to increase domain popularity is by creating valuable backlinks for your website. Here are 3 ways how you can build backlinks for your website.
Table of Contents
#1- Writing quality content
The best way to build backlinks, and which may seem to be the toughest, is writing link-worthy content. It cannot be emphasized enough how important quality content is in the present world.
While marketers believe that quantity of content trumps quality, it becomes plain and simple why link generation through writing content is so tough. Good and authoritative websites don’t just give out links in charity. Only when a piece of content is of top quality will you be given the valuable link.
Although quantity holds its fair share of importance, you must strive towards creative quality content that is published frequently. You and your website cannot survive on just one piece of quality content.
You may be thinking what public relations has to do with SEO expert. However, you must realize that even though you may have written top class content, top websites may still not be able to reach it.
Therefore, through good public relations reps you can communicate with the websites holding authority and can share your content for them to view and promote. You can also create a brand out of your business using the right PR approach.
Although this way may seem to be time consuming, the response will be quite impactful. Your domain authority and brand authority will grow together.
#3- Mending Broken Links
Mending broken links is a tricky business. Broken links are those that don’t exist anymore, the author may have removed it, the website may no longer exist, or other technical issues.
Since links are created by spending so much time and effort, you can’t just let them go to waste. There are tools that allow you to locate broken links and also the reason why the link broke. With the help of these tools you can establish those links by connecting with another website and sharing it with them.
If you find broken links on authoritative websites, you can also use this to your benefit and propose your content which can be used in the place of the broken link, helping them, as well as you. They get their link back, and you get a valuable link to boost your domain popularity.
Backlinks are an essential feature of domain popularity of a website which directly impacts the SEO. Therefore, it is only natural for marketers to look for ways to build valuable backlinks. In this piece we listed down 3 ways how you can build backlinks for your website.
Working on SEO takes a lot of effort. For a beginner, it can often get difficult understanding the right steps to improve search visibility. DelhiCourses.in offer a great digital marketing course in Delhi where you can learn how optimize your website SEO.